QEE 4 ALL

Lane Crawford is bringing the new concept store to Beijing. The 25,000-square-meter store in the new Seasons Place Mall in Financial Street. Beijing will make an investment of HK$300 million and will employ more than 300 people.

The store will feature over 600 brands, including Prada, Stella McCartney, Givenchy and Toy2r. More than half of its brand portfolio will be new to the Beijing market.

Lane Crawford opened a new-style store in Hong Kong in 2004 with its International Finance Center Mall flagship store, and the following year at Pacific Place, repositioning the company from a traditional department store as one with the largest retailers featuring leading fashion
brands.